One final, obscure videogame development of 1993: Sega tapped AT&T and PF Magic to develop an peripheral (the Edge 16) that would allow two players to play over the phone while also talking to each other.
On the upside, the design predicted user-generated content:
The folks at PF Magic envision a market for wizards, for example, or warriors. The company is investigating ways for players to take characters they’ve created and place them in a completely new game.
On the downside, the design predicted nickel-and-dime DLC:
There’s no reason they shouldn’t, since the design could create a rich new revenue stream. Game developers could create new characters, new weapons and new game scenarios for existing software and then sell them separately on Edge cards.
PF Magic stood for “Pure F—ing Magic” by the way. Two years later, the company went on to release the Petz virtual pet franchise which still exists today at Ubisoft.